Butterfield Bank
Annual and Shareholder Reports | Multichannel Ad Campaigns | Client Marketing Materials
The Bank of N.T. Butterfield & Son Limited (Butterfield Bank) is a leading offshore bank and trust company headquartered in Hamilton, Bermuda. It is the island’s oldest bank, having a 160+ year history and serves clients from its locations in Bermuda, the Cayman Islands, Guernsey, Jersey, Singapore, Switzerland, The Bahamas and the UK.
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Over several years, I collaborated with Butterfield in a consulting capacity, contributing across a range of roles including art and creative direction, illustration, design, artwork production, and project management. My work supported numerous campaigns, products, client marketing and change management initiatives.
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Creative Direction
Annual report and infographic concepting | private client and international corporate banking brand identityArt Direction
Digital and performance advertising campaigns: self-directed online brokerage | loan suite portfolio: debt consolidation, education, mortgage, vehicle, home equity | investment centre product suite | co-branded third-party credit card campaigns with British Airways and American Airlines | Select Invest Accumulator Plan | retail banking service suite | premium banking service suite
Design and Artwork Production
Corporate templates | print collateral | client appreciation gifting | tradeshow booths | banners | ATM screens | point-of-sale signage
Client
Butterfield Bank
Role
Creative direction, art direction, illustration, graphic design
Year
2015 - 2023
